1. Developing educational and academic knowledge in line with the Kingdom's Vision 2030.
2. Improving the quality of university life for students through various activities.
3. Providing opportunities for admission to high-quality education that supports sustainable development goals.
4. Forming community partnerships to enhance responsibility and achieve community development.
5. Qualifying graduates academically and professionally in line with the needs of the labor market and in accordance with the standards of the Education Evaluation Commission.
6. Offering postgraduate educational, academic, and professional programs in accordance with the national directions of the Kingdom.
7. Improving the quality of scientific research to enhance professional practices and increase knowledge.